Disneyland Main-Gate Map (1957)

This Disneyland main-gate map is the 1957 iteration of the “Welcome to Disneyland” style that had been introduced with the park’s opening, although in a trimmed-down size. The identifying year and copyright information for Walt Disney Productions, rather than the previous year’s Disneyland, Inc., can be found on both the front panel, as well as the interior map section.

Panel One includes a replica cover (sized down) of the 1956 version: the “Welcome to Disneyland” headline, an image of Tinker Bell flying alongside Sleeping Beauty Castle, as well as a paragraph of introductory text (though slightly altered).

This booklet is your personal map and information guide to Disneyland, the Happiest Place on Earth.

 

As your Hosts and Hostesses, all of us at Walt Disney’s Magic Kingdom always welcome the opportunity to help make your visits more pleasant and enjoyable.

 

Your happiness is our first consideration.

 

The Disneyland Staff

The inside panels of the quad-fold brochure feature a sketched rendering of Disneyland—the same included in the ’56 version—along with an excerpt from Walt Disney’s official dedication speech and a basic map-key, the language of which varies in places in this updated edition.

DISNEYLAND: TO ALL WHO COME TO THIS HAPPY PLACE, WELCOME

 

Disneyland is your land. Here age relives fond memories of the past…and here youth may savor the challenge and promise of the future. Disneyland is dedicated to the ideals, the dreams, and the hard facts that have created America…with the hope that it will be a source of joy and inspiration to all the world.

 

July 17, 1955 (Official dedication plaque located at flagpole in Town Square on Main Street)

 

YOUR PERSONAL GUIDE TO DISNEYLAND

 

There are five main realms at Disneyland, each featuring new and different attractions, shows and exhibits. This map indicates these “lands” and several of Disneyland’s central locations. A Main Entrance and Exit B Main Street C Town Square D Plaza E Tomrrowland F Fantasyland G Frontierland H Adventureland

The final three panels include, in order, an overview of the park’s available food options, information on personal services for visitors, and finally, a complete listing of the park’s no-admission shows and exhibits, categorized by location.

Additions to the list from the previous main-gate map (1956) include some slight name revisions, three restaurant locations, as well as a few more refreshment stands, with no subtractions whatsoever:

Plaza Gardens – At the Plaza

Silver Banjo – Frontierland

Refreshment Stands – Railroad Station, Adventureland, Fantasyland

Gourmet Restaurants – Disneyland Hotel

The language of the “Food and Refreshments” section has changed slightly from 1956.

FOOD and REFRESHMENTS at Disneyland

 

A wide variety of appetizing food and refreshments – with prices ranging from modest to moderate – is available for your enjoyment at Disneyland. Below is a complete list of dining facilities for your selection.

 

LIGHT FOOD AND SNACKS

 

Aunt Jemima Pancake House – Frontierland

Carnation Ice Cream Parlor – Main Street

Casa de Fritos (Mexican Food) – Frontierland

Chicken of the Sea Pirate Ship – Fantasyland

Food Stands – Fantasyland

Pepsi Cola’s Golden Horseshoe – Frontierland

Maxwell House – Main Street

Oaks Tavern – Frontierland

Plaza Gardens – At the Plaza

Puffin Bakery – Main Street

Silver Banjo – Frontierland

Space Bar – Tomorrowland

Yacht Club – Tomorrowland

 

REFRESHMENTS

 

American Dairy Association Exhibit – Tomorrowland

Cantina – Adventureland

Coca Cola Refreshment Corner – Main Street

Refreshment Stands – Frontierland, Railroad Station, Adventureland, Fantasyland

Welch’s Grape Juice Stand – Fantasyland

 

COMPLETE MEALS

 

Red Wagon Restaurant – Main Street at the Plaza

The Pavilion – (Cafeteria Style) Main Street at the Plaza

Chicken Plantation – Frontierland

Gourmet Restaurants – Disneyland Hotel

Additions to the list of personal services, not mentioned in the former main-gate map, include a section on the Disneyland Hotel. The wording of the other sections has been updated, as well.

PUBLIC FACILITIES:

 

Information:

General Information on Disneyland may be obtained at the City Hall or from any Security Officer. North America Companies also operates a Tourist Information and Registration Center on Main St.

 

Public Telephones:

Located in each “land” (Tomorrowland, Frontierland, Fantasyland, Adventureland) and on Main Street. Telephone booths are marked in these areas.

 

Rest Rooms:

Main Street: Adjacent to City Hall and at west end of Center Street. Tomorrowland: Adjacent to the Yacht Club area, near the Astrojet. Fantasyland: Across from the Dumbo ride. Frontierland: Located between Adventureland and Frontierland, to your left as you enter Frontierland, or to your right as you enter Adventureland.

 

Lost Children:

Facilities for care of lost children are maintained at the City Hall on Main Street. Inquire of matron in charge.

 

First Aid:

Registered Nurses are on duty at the City Hall on Main Street. Doctor also available in emergencies.

 

Mail and Postage Stamps:

Stamps are available from dispensing machines in stores and shops in each of the “lands.” Letters and postcards may be deposited in mail boxes located at convenient places throughout Disneyland.

 

Banking Service:

Bank of America maintains service at its Town Square location every day Disneyland is open, including Saturdays and Sundays.

 

The Disneyland Hotel

Located just across the street from Disneyland’s Main Exit, the new, modern Disneyland Hotel offers complete accommodations for the entire family. Each room has its own TV set and private patio or balcony. Swimming pools, play areas for children and a complete shopping center are located at the Hotel. Information and reservations, call Keystone 5-8171.

The only addition to the list of show and exhibit offerings around the park is Monsanto’s House of the Future, located in Tomorrowland. Again, there have been no subtractions; however, the wording in the introductory paragraph, as well as in several of the land and attraction descriptions, has been revised.

Disneyland is composed of five main areas or “lands,” each carrying out a unique central theme. To really experience all the adventures at the Magic Kingdom, you’ll want to visit all of these “lands.” They are:

 

Main Street, a re-creation of a typical American town of 1900.

Tomorrowland, a thrilling preview of the world of the future.

Fantasyland, dream world of imagination and storybook classics come to life.

Frontierland, depicting the adventurous spirit of a pioneer people moving West.

Adventureland, the romantic and exciting wonderworld of nature’s own design.

 

In Disneyland there are many informative and entertaining exhibits and shows presented free of any charge and sponsored by nationally known concerns. These include:

 

FRONTIERLAND

 

Pepsi-Cola Golden Horseshoe Revue—40-minute complete Old-Western Stage Show.

 

MAIN STREET

 

Wurlitzer—Old-fashioned and modern display of pianos and organs.

Upjohn Pharmacy—A detailed, accurate re-creation of a 1900 “drug store.”

Swift’s Market House—The old-fashioned General Store of Grandfather’s day.

Eastman Kodak—Display of early photographic equipment.

North America Companies—Complete Tourist Information and Registration Center.

Yale & Towne—A complete display of the locksmith’s art, from the oldest to the newest.

 

TOMORROWLAND

 

Monsanto Hall of Chemistry—Display of chemistry’s contribution to tomorrow’s living.

Kaiser Aluminum—Today’s and Tomorrow’s uses of this vital metal, dramatically presented.

American Dairy Association—Futuristic techniques in production and distribution of dairy products.

Crane Company—The Bathroom of the Future.

American Motors Circarama—Exciting motion pictures that actually surround you.

Richfield Diorama—“The Story of Oil” in a Technicolor motion picture.

Dutch Boy—Vari-colored paint display.

Monsanto’s House of the Future—“Years ahead” home showing the uses of plastics in home construction. Many new home innovations.

The 1957 Disneyland main-gate map, though exhibiting few changes, represents a highly-sought-after piece of ephemera from the park’s second full year of operation.

VALUE: Both the 1956 and ’57 iterations are still fairly common on the market. Still, as an early park collectible, it consistently garners around $30.

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